2010 Vancouver Winter Olympics Marketing Signage and Products: not only the biggest stage for athletes but also for printing

The 2010 Winter Olympics in Vancouver, Canada are in full swing. The worlds-best athletes have been training for years just for this moment. While it is the biggest stage for sports stars across the globe, it is also the biggest stage for marketing signage and promotional products. On every athlete, behind every news conference, around every competition, are print products. Marketing teams from around the world are blanketing the city of Vancouver with print. Take a look at these photos to really get an idea of how much printing is actually used at the Olympic Games. There truly is no bigger stage.