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Prescription for Effective Healthcare Marketing

As temperatures drop, the flu bug is making its return and it’s not looking good. The 2023 flu season is shaping up to be like the influenza season of 2019 – the largest on record in Australia. If history repeats itself, the United States is in for a long winter. This makes it crucial for healthcare companies, including drug stores, private practices, and medical centers, to focus on their marketing needs. Entrust Banners on a RollⓇ to help you take center stage in the healthcare industry.

Health care is at the forefront of many people’s minds, especially during the fourth quarter of the year. At Banners on a RollⓇ, we understand the importance of positioning your practice, medical facility, or retail outlet as a reliable resource for your client’s medical requirements.

One of the most significant events during this time is the open enrollment period for health insurance. Millions of Americans are searching for the best insurance coverage to suit their family’s needs. You can establish your brand as the authority for answers to their insurance queries.

Additionally, the end of the year is the ideal time to utilize any remaining flexible spending accounts. Many individuals and businesses are assessing their remaining funds and planning on how to use them. If you’re an expert in a specialized field, such as an eye care center or a retail store that sells eligible items, these are great opportunities for you.

It’s no longer a guarantee that patients will rely on their primary care physician to distribute the flu vaccine. This has led to a shift in the industry, making the flu a highly profitable venture for businesses. In fact, the flu vaccine industry is now valued at $7.47 billion. The Centers for Disease Control and Prevention (CDC) recorded that during the 2021-2022 influenza season, an estimated 9 million illnesses, 4 million medical visits, 10,000 hospitalizations, and 5,000 deaths were linked to the flu. Did your business benefit from this trend as patients sought out immunization elsewhere?

It all equates to the potential for big business if you play your cards right. Banners on a RollⓇ has several solutions that can be adapted to fit your specific needs. Consider these options:

  • Banners on a RollⓇ: Banners on a RollⓇ can be a valuable tool to enhance visibility, communicate key messages, and engage with patients, staff, and the community. They are durable and functional, wherever you’d like to be seen outside, we can customize a signage solution that fits you, your message, and your space. They can be used to provide details about flu vaccination clinic locations, dates, and times.
  • Feathered Flags: They are tall, narrow, and eye-catching advertising tools that can be highly effective in promoting a healthcare system. These flags are often displayed outdoors and can draw attention from a distance. They can play a vital role in promoting flu awareness, vaccination clinics, and other related services offered by a healthcare system. 
  • Retractable Banners: Eye-catching signs that promote customers’ health with a clear message. These signs are lightweight and customizable, making them perfect for your needs. You can use retractors as a background while your clients spread the word about #flushots on different social media platforms.

Effective Marketing Solutions for Your Healthcare Needs

At Banners on a RollⓇ, we understand that health is unpredictable. That’s why we offer dependable solutions to help you market yourself as a reliable source for healthcare-related demands, not just during flu season, but all year round. Let us assist you in reducing the unpredictability of your bottom line.

Contact Banners on a RollⓇ to get started at